Email Marketer

Email Campaign Strategy and Execution: Plan, design, and execute email marketing campaigns using tools like Clay.com, Instantly, and Apollo. DNS Record Setup and Maintenance: Ensure proper configuration and management of DNS records (SPF, DKIM, DMARC) to optimize deliverability and prevent spam issues. Audience Segmentation and Enrichment: Use tools like LinkedIn Sales Navigator, PreSPO, and Triggerify to identify and enrich prospect lists for targeted outreach. Copywriting and Personalization: Create compelling, high-converting email copy tailored to specific audiences, leveraging AI tools like Clay and personalization techniques. Data-Driven Optimization: Analyze campaign performance metrics, such as open rates, click-through rates, and conversions, and continuously optimize for improved results. Multi-Platform Engagement: Coordinate with retargeting strategies, leveraging LinkedIn and other platforms to amplify email campaigns and increase touchpoints. Technical Troubleshooting: Address and resolve issues related to email deliverability, bounce rates, and blacklisting, ensuring smooth campaign execution. Tool Management and Integration: Efficiently manage and integrate marketing tools like Apollo, Instantly, and Clay with CRM systems for streamlined workflows. Collaboration and Reporting: Work closely with the sales and marketing teams to align campaigns with business goals and provide regular updates on campaign performance.